Privacy Policy
There are many different ways you can use our services – to search for and
share information, to communicate with other people or to create new content.
When you share information with us, for example by creating a Google Account,
we can make those services even better – to show you more relevant
search results and ads, to help you connect with
people or to make sharing with
others quicker and easier. As you use our services, we want you to
be clear how we’re using information and the ways in which you can protect your
privacy.
Our Privacy Policy explains:
· What information we
collect and why we collect it.
· How we use that
information.
· The choices we offer,
including how to access and update information.
We’ve tried to keep it as simple as possible, but if you’re not familiar
with terms like cookies, IP addresses, pixel tags and browsers, then read about
these key terms first.
Your privacy matters to Google so whether you are new to Google or a long-time
user, please do take the time to get to know our practices – and if you have
any questions contact us.
Information we collect
We collect information to provide better services to all of our users –
from figuring out basic stuff like which language you speak, to more complex
things like which ads you’ll find
most useful, the people who
matter most to you online, or which YouTube videos you might like.
We collect information in the following ways:
· Information you give
us. For example, many of our services require you to sign up for a Google
Account. When you do, we’ll ask for personal information,
like your name, email address, telephone number or credit card to
store with your account. If you want to take full advantage of the sharing
features we offer, we might also ask you to create a publicly visible Google Profile,
which may include your name and photo.
· Information we get
from your use of our services. We collect
information about the services that you use and how you use
them, like when you watch a video on YouTube, visit a website that uses our
advertising services, or view and
interact with our ads and content. This information includes:
We collect device-specific
information (such as your hardware model, operating system
version, unique device
identifiers, and mobile network information including phone number).
Google may associate your device
identifiers or phone number with
your Google Account.
o Log information
When you use our services or view content provided by Google, we
automatically collect and store certain information in server logs.
This includes:
§ details of how you
used our service, such as your search queries.
§ telephony log
information like your phone number, calling-party number, forwarding numbers,
time and date of calls, duration of calls, SMS routing information and types of
calls.
§ device event
information such as crashes, system activity, hardware settings, browser type,
browser language, the date and time of your request and referral URL.
§ cookies that may
uniquely identify your browser or your Google Account.
o Location information
When you use Google services, we may collect and
process information about your actual location. We use various
technologies to determine location, including IP address, GPS, and other
sensors that may, for example, provide Google with information
on nearby devices,Wi-Fi access
points and cell towers.
o Unique application numbers
Certain services include a unique application number. This number and
information about your installation (for example, the operating system type and
application version number) may be sent to Google when you install or uninstall
that service or when that service periodically contacts our servers, such as
for automatic updates.
o Local storage
We may collect and store information (including personal information)
locally on your device using mechanisms such as browser web
storage (including HTML 5) andapplication data
caches.
o Cookies and similar technologies
We and our partners use
various technologies to collect and store information when you visit a Google
service, and this may include using cookies or
similar technologies to identify your browser or device. We
also use these technologies to collect and store information when you interact
with services we offer to our partners, such as advertising
services or Google features that may appear on other sites. Our
Google Analytics product helps businesses and site owners analyze the traffic
to their websites and apps. When used in conjunction with our advertising
services, such as those using the DoubleClick cookie, Google Analytics
information is linked, by the
Google Analytics customer or by Google, using Google technology, with
information about visits to multiple sites.
Information we collect when you are signed in to Google, in addition to
information we obtain about you from partners, may be associated with your
Google Account. When information is associated with your Google Account, we
treat it as personal information. For more information about how you can
access, manage or delete information that is associated with your Google
Account, visit theTransparency and
choice section of this policy.
How we use information we collect
We use the information we collect from all of our services to provide, maintain, protect and
improve them, to develop new ones,
and to protect Google
and our users. We also use this information to offer you tailored
content – like giving you more relevant search results and ads.
We may use the name you provide for your Google Profile across all of the
services we offer that require a Google Account. In addition, we may replace
past names associated with your Google Account so that you are represented
consistently across all our services. If other users already have your email,
or other information that identifies you, we may show them your publicly
visible Google Profile information, such as your name and photo.
If you have a Google Account, we may display your Profile name, Profile
photo, and actions you take on Google or on third-party applications connected
to your Google Account (such as +1’s, reviews you write and comments you post)
in our services, including displaying in ads and other commercial contexts. We
will respect the choices you make to limit sharing or
visibility settings in your Google Account.
When you contact Google, we keep a record of your communication to help
solve any issues you might be facing. We may use your email address to inform
you about our services, such as letting you know about upcoming changes or
improvements.
We use information collected from cookies and other technologies,
like pixel tags,
to improve your
user experience and the overall quality of our services. One of
the products we use to do this on our own services is Google Analytics. For
example, by saving your language preferences, we’ll be able to have our
services appear in the language you prefer. When showing you tailored ads, we
will not associate an identifier from cookies or similar technologies
with sensitive
categories, such as those based on race, religion, sexual
orientation or health.
Our automated systems analyze your content (including emails) to provide
you personally relevant product features, such as customized search results,
tailored advertising, and spam and malware detection.
We may combine personal
information from one service with information, including personal information,
from other Google services – for example to make it
easier to share things with people you know. Depending on your account settings, your activity on
other sites and apps may be associated with your personal
information in order to improve Google’s services and the ads delivered by
Google.
We will ask for your consent before using information for a purpose other
than those that are set out in this Privacy Policy.
Google processes personal information on our servers in many countries
around the world. We may process your personal information on a server located
outside the country where you live.
Transparency and choice
People have different privacy concerns. Our goal is to be clear about what
information we collect, so that you can make meaningful choices about how it is
used. For example, you can:
· Review and
update your Google activity controls to decide what types of
data, such as videos you’ve watched on YouTube or past searches, you would like
saved with your account when you use Google services. You can also visit
these controls to
manage whether certain activity is stored in a cookie or similar technology on
your device when you use our services while signed-out of your account.
· Review and control certain
types of information tied to your Google Account by using Google Dashboard.
· View and edit your
preferences about the Google ads shown to you on Google and across the web,
such as which categories might interest you, using Ads Settings. You can also
visit that page to opt out of certain Google advertising services.
· Choose whether
your Profile name and Profile photo appear in shared endorsements that appear
in ads.
You may also set your browser to block all cookies, including cookies
associated with our services, or to indicate when a cookie is being set by us.
However, it’s important to remember that many of our services may not function
properly if your cookies are disabled. For example, we may not
remember your language preferences.
Information you share
Many of our services let you share information with others. Remember that
when you share information publicly, it may be indexable by search engines,
including Google. Our services provide you with different options on sharing and removing your
content.
Accessing and updating your personal information
Whenever you use our services, we aim to provide you with access to your
personal information. If that information is wrong, we strive to
give you ways to update it quickly or to delete it – unless we have to keep
that information for legitimate business or legal purposes. When updating your
personal information, we may ask you to verify your identity before we can act
on your request.
We may reject requests that are unreasonably repetitive, require
disproportionate technical effort (for example, developing a new system or
fundamentally changing an existing practice), risk the privacy of others, or
would be extremely impractical (for instance, requests concerning information
residing on backup systems).
Where we can provide information access and correction, we will do so for
free, except where it would require a disproportionate effort. We aim to
maintain our services in a manner that protects information from accidental or
malicious destruction. Because of this, after you delete information from our
services, we may not immediately delete residual copies from our active servers
and may not remove information from our backup systems.
Information we share
We do not share personal information with companies, organizations and
individuals outside of Google unless one of the following circumstances
applies:
· With your consent
We will share personal information with companies, organizations or
individuals outside of Google when we have your consent to do so. We require
opt-in consent for the sharing of anysensitive
personal information.
· With domain
administrators
If your Google Account is managed for you by a domain administrator (for
example, for G Suite users) then your domain administrator and resellers who
provide user support to your organization will have access to your Google
Account information (including your email and other data). Your domain
administrator may be able to:
o view statistics regarding your account, like
statistics regarding applications you install.
o change your account password.
o suspend or terminate your account access.
o access or retain information stored as part of your
account.
o receive your account information in order to satisfy
applicable law, regulation, legal process or
enforceable governmental request.
o restrict your ability to delete or edit information or
privacy settings.
Please refer to your domain administrator’s privacy policy for more
information.
· For external
processing
We provide personal information to our affiliates or
other trusted businesses or persons to process it for us, based on our
instructions and in compliance with our Privacy Policy and any other
appropriate confidentiality and security measures.
· For legal reasons
We will share personal information with companies, organizations or
individuals outside of Google if we have a good-faith belief that access, use,
preservation or disclosure of the information is reasonably necessary to:
o enforce applicable Terms of Service, including
investigation of potential violations.
o detect, prevent, or otherwise address fraud, security
or technical issues.
o protect against harm to the rights, property or safety
of Google, our users or the public as required or permitted by law.
We may share non-personally
identifiable information publicly and with our partners – like
publishers, advertisers or connected sites. For example, we may share
information publicly to show trends about
the general use of our services.
If Google is involved in a merger, acquisition or asset sale, we will
continue to ensure the confidentiality of any personal information and give
affected users notice before personal information is transferred or becomes
subject to a different privacy policy.
Information security
We work hard to protect Google and our users from unauthorized access to or
unauthorized alteration, disclosure or destruction of information we hold. In
particular:
· We offer you two step verification when
you access your Google Account, and a Safe Browsing
feature in Google Chrome.
· We review our
information collection, storage and processing practices, including physical
security measures, to guard against unauthorized access to systems.
· We restrict access to
personal information to Google employees, contractors and agents who need to
know that information in order to process it for us, and who are subject to
strict contractual confidentiality obligations and may be disciplined or
terminated if they fail to meet these obligations.
When this Privacy Policy applies
Our Privacy Policy applies to all of the services offered by Google Inc.
and its affiliates, including YouTube, services Google provides on Android
devices, and services offered on other sites (such as our advertising
services), but excludes services that have separate privacy policies that do
not incorporate this Privacy Policy.
Our Privacy Policy does not apply to services offered by other companies or
individuals, including products or sites that may be displayed to you in search
results, sites that may include Google services, or other sites linked from our
services. Our Privacy Policy does not cover the information practices of other
companies and organizations who advertise our services, and who may use
cookies, pixel tags and other technologies to serve and offer relevant ads.
Compliance and
cooperation with regulatory authorities
We regularly review
our compliance with our Privacy Policy. We also adhere to several self regulatory
frameworks, including the EU-US and Swiss-US Privacy Shield
Frameworks. When we receive formal written complaints, we will contact the
person who made the complaint to follow up. We work with the appropriate
regulatory authorities, including local data protection authorities, to resolve
any complaints regarding the transfer of personal data that we cannot resolve
with our users directly.
Changes
Our Privacy Policy may change from time to time. We will not reduce your
rights under this Privacy Policy without your explicit consent. We will post
any privacy policy changes on this page and, if the changes are significant, we
will provide a more prominent notice (including, for certain services, email
notification of privacy policy changes). We will also keep prior versions of
this Privacy Policy in an archive for your review.
Specific product practices
The following notices explain specific privacy practices with respect to
certain Google products and services that you may use:
For more information about some of our most popular services, you can visit
the Google Product
Privacy Guide.
Other useful privacy and security related materials
Further useful privacy and security related materials can be found through
Google’s policies and
principles pages, including:
· Information about our technologies and principles,
which includes, among other things, more information on
· A page that
explains what data is shared with Google when you visit websites that use our
advertising, analytics and social products.
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